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Max Keily
Max Keily
@maxkeily.creative · Creative Lead
Cover Letter - Creative Lead, TikTok
Max Keily @maxkeily.creative
I'm applying for the Creative Lead role at @TikTok. 16+ years leading creative for Coral, Aston Martin, McLaren, BAT/Vuse, Sony, Coca-Cola, Heineken & more - from first scamp to final execution. 🧵
🔁 1.2K♥ 18.5K
Max Keily @maxkeily.creative
What excites me most about this role: TikTok isn't just a media channel - it's where ideas are tested, remixed and made culturally relevant in real time. That combination of creativity, audience behaviour and commercial impact is exactly where I live. 🎯
🔁 874♥ 12.1K
Max Keily @maxkeily.creative
Currently at Entain / Coral - leading creative & design across campaign ideas, digital, print and brand comms. I develop creative routes, shape visual systems and direct execution across multiple stakeholders. Including a fully AI-delivered WC2026 campaign. 🏆
🔁 641♥ 9.4K
Max Keily @maxkeily.creative
Previously: PRISM (Aston Martin, McLaren, BAT) · Ogilvy · CAKE/Havas (Coca-Cola, Sony, River Island) · WHYNOTthinkpeople (Heineken, Anchor). Led a team of 17 designers, motion & 3D artists across digital & print. 🌍
🔁 502♥ 7.7K
Max Keily @maxkeily.creative
My strength is combining creative instinct with practical leadership. I care about craft but I also know great creative environments need clarity, trust, momentum and strong decision-making. I mentor teams, set a clear creative bar and help people own the work. 🤝
🔁 388♥ 6.2K
Max Keily @maxkeily.creative
TikTok's mission to inspire creativity and bring joy strongly resonates. My background across sport, entertainment, lifestyle, FMCG & automotive has taught me to make ideas that connect emotionally while delivering commercially - across EMEA & APAC. 🚀
🔁 720♥ 14.3K
Max Keily @maxkeily.creative
Thank you for considering my application. I'd welcome the opportunity to discuss how my experience, creative judgement & leadership style could support @TikTok's global creative ambitions. 📩 max_keily@hotmail.com · +44 7771 657946
🔁 1.1K♥ 22.7K
MAX KEILY
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Looking for a Creative Lead for EMEA / APAC? You found one. 16+ years taking ideas from scamp to screen - campaigns, activations & brand partnerships for Aston Martin, McLaren, Sony, Coca-Cola & more.

Emailmax_keily@hotmail.com
Phone+44 7771 657946
BasedLondon, UK · open to relocation
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